Tuesday, March 17, 2009

Exciting Spring 2009 Events!

Hello Everyone!
As we enter the spring selling season, I thought we should set some informal brainstorming meetings that allow our team to get together, share ideas and position ourselves for success. If you’re reading this blog post and you’re not part of the Realty Corp team, please know that everyone is always welcome to all of our events. Our Company strives to be open, dynamic and inclusive and everyone’s input is valuable.
Before outlining our upcoming brainstorming sessions, I wanted to take this opportunity to share some thoughts with about our improved $495 listing program. Our new $495 website is e commerce enabled so credit cards can be accepted on line. Our $495 program is vastly superior to other so-called discounted listing services, here’s why: We provide a virtual tour – so the listing displays well on line. Obviously, this feature is critical! What’s the point of relying exclusively on internet marketing if the home does not display well online? In addition, our $495 service allows clients to switch gears later – by adding services, going to a full service model or even doing an auction! Finally, our listings offer our professional assistance with market analysis, assistance with offers and we make it easy for agents to show our listings! Our corporate office staff and our alliance with Centralized Showings mean that real estate agents can book appointments efficiently. We track feedback and inform our clients. Bottom Line: This $495 listing should continue to allow us to gain market share and get our team paid since it’s a fee for service and not transactional compensation.
I am pleased to invite everyone to the following optional meetings. As you know, we do not require floor time and do not believe in regularly scheduled meetings. However, the following optional brainstorming sessions allow our team to come together, share ideas and formulate action plans.

· Mon Avie Networking and Tasting – 6 PM on Monday, March 23rd. My terrific friend Jen Watts introduced me to this terrific and healthy drink – that also has a business opportunity associated with it! So please stop by the corporate offices of Realty Corporation of America around 6 PM on Monday March 23rd, network with colleagues and new friends and see what the excitement is about!

· Auction Brainstorming – Tuesday, April 7th @ 11:00am & Thursday, May 14th @ 11:00am – Our auction business allows real estate agents to get paid quickly and gets properties sold in a fast and efficient way. Please join us as we review past successes and brainstorm on how to continue to get new business.

· Mortgage Strategy Session – Wednesday, April 22nd @ 3:00pm & Thursday, May 21st @ 3:00pm – The mortgage business is undergoing significant changes and TLG is well positioned in today’s market. If you are in the mortgage business, please visit www.tlg.bz and check out the events calendar and join an upcoming conference call. In addition, please bring your ideas and suggestions and join us on these dates.

· Real Estate Overview including Marketing Ideas and Working with Buyers and Sellers – Tuesday, April 14th @ 5:00pm & Tuesday, June 9th @ 5:00pm. We have recently added several features to help our real estate agents become more successful. We have a new company store on our new ‘dot net’ site and have created several new videos – including a Bluestone video and a video about personal property auctions. In addition, we are developing an agent website that Realty Corp team members can buy inexpensively and promote themselves while incorporating some of the Realty Corp web features such as $495 listings and property searching.

· Finally, assure sign that summer is around the corner is the fact that the company has purchased 100 tickets to an upcoming Indians game. Join us on Sunday, June 14th @ 1:05pm – As we sit in the bleachers and watch the Tribe defeat the Cincinnati Reds. Please RSVP to Sarah Brewer for tickets at sarah@realtycorpofamerica.com.


Once again, thanks for taking time to review this memo! We are looking forward to seeing you soon!

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